Scroll Top
France Cyclisme
Logo Decathlon-AG2R-La-Mondiale
DECATHLON AG2R LA MONDIALE CYCLING TEAM

Supporting the team in its marketing offer strategy and partners’ research.

Definition of team’s brand positioning, valuation of rights and marketing offer.

Creation of tailor-made partnership packages and “go-to-market” strategy.

Recommendation and negotiation of co-naming partnerships with Citroën et Decathlon.

Photo credits

DECATHLON AG2R LA MONDIALE TEAM, P. Ballet, A. Broadway