Aston Martin F1 Team has just presented its #AMR23 single-seater for the new season.
Official partner since the 2021 season, the Swiss watch brand Girard-Perregaux will once again be present this season, as the official watch and timekeeper of the English team.
Present on the #AMR23 car and on the outfits of the drivers, mechanics, engineers and management, Girard-Perregaux will activate its partnership on and off the track.
The VMATCH team is delighted to have initiated this partnership and to support Girard-Perregaux in managing its activations throughout the coming season.
Photos credits
Girard-Perregaux, Aston Martin F1 Team
VMATCH is your consulting and activation agency dedicated to collaborative partnerships in sport and beyond. We imagine and manage new-generation partnerships that are rich in meaning, creating values and strong, lasting commitments. VMATCH advises brands and rights holders in the development of their partnership strategy and supports them on a daily basis in the creation and development of 360° activation programs.